What you can do
The work of a new company, with the rules written down.
A person decides. The agent carries it out inside those rules. What is not published yet is said here.
A · Before you start
Decide whether the idea continues
Review the problem, the market, the competition, and the legal points, and choose: continue or stop.
A plan the company can read
Write the plan and turn it into goals and budgets the agent follows.
Put the agreement in writing
Draft the shareholders' agreement and write permissions, majorities, how long people stay, and the exits.
Set the goal and the spend
Write the goals and the budget. The agent works inside them.
Write the company's judgment
Define culture, norms, and hard limits as criteria that get followed.
B · Set up the company and start selling
Form the company
Coming soon. A guided process gets the third-party filings moving.
Open the bank account
Coming soon. Prepare the documents and connect the bank to the company.
Register the domain
Choose and register the domain from day one.
Company email
Set up email for the company and the team.
Publish the site
Launch the site with the company's message and brand. The specific tool is not published.
Define the brand
Write the name, the tone, and the visual style for what you publish.
Licences and permits
List the ones that apply and keep a record of each filing. Yulen does not replace the registry.
Obligation dates
Leave a written calendar. Yulen does not watch deadlines nobody has confirmed.
C · Commercial
Say why people choose you
Write the positioning against the competition.
A marketing plan that can be carried out
Turn the plan into the brief for the capabilities.
Find potential customers
Prepare campaigns and content aligned with the plan.
Go out and look for customers
Start outreach inside the written limits.
Leave the follow-up in writing
Keep the customer record and the follow-up up to date.
Publish to a fixed standard
Create content in the company's voice and by its criteria.
D · Product and engineering
Choose what product to launch
Define the product from what customers ask for and from the goals.
Go from the idea to the product
Prototype and build with the AI the company chooses. The specific tools are not published.
Test before you publish
Check the quality and publish within a written limit.
Leave the product documented
Update the documentation when the product changes.
E · Finance and operations
Issue invoices and follow collections
Issue invoices and record the follow-up. Collection follows the written payment term.
See cash and the budget
Follow cash and budget, and leave a notice before you leave the plan.
Buy inside the rules
Manage suppliers and purchases with the spending rules.
Keep the tax obligations
Coordinate with an accounting firm. Includes a CFDI with the SAT when it applies.
Report how the company is doing
Build reports from what was recorded. No report format is published.
F · Customer support
Start with each customer
Leave a written onboarding for each new customer.
Reply with the company's judgment
Support customers by the written norms. The specific hours are not published.
See who stops writing
Record the follow-up so you can see who may leave. No rate is published.
G · Governance and partners
Receive only what is yours to decide
Decisions and approvals arrive according to the agreement.
Bring someone new in
A new person or partner comes in with the context and the permissions in the agreement.
The context stays with the company
The agreement decides who can see or take what.
Leave with an open file
If you change provider, the context leaves in an open format.
Keep investors informed
Share what was agreed, with permissions that are granted and withdrawn. The specific panel is not published.
Start with the rules. The rest is turned on later.