What you can do

The work of a new company, with the rules written down.

A person decides. The agent carries it out inside those rules. What is not published yet is said here.

A · Before you start

  • Decide whether the idea continues

    Review the problem, the market, the competition, and the legal points, and choose: continue or stop.

  • A plan the company can read

    Write the plan and turn it into goals and budgets the agent follows.

  • Put the agreement in writing

    Draft the shareholders' agreement and write permissions, majorities, how long people stay, and the exits.

  • Set the goal and the spend

    Write the goals and the budget. The agent works inside them.

  • Write the company's judgment

    Define culture, norms, and hard limits as criteria that get followed.

B · Set up the company and start selling

  • Form the company

    Coming soon. A guided process gets the third-party filings moving.

  • Open the bank account

    Coming soon. Prepare the documents and connect the bank to the company.

  • Register the domain

    Choose and register the domain from day one.

  • Company email

    Set up email for the company and the team.

  • Publish the site

    Launch the site with the company's message and brand. The specific tool is not published.

  • Define the brand

    Write the name, the tone, and the visual style for what you publish.

  • Licences and permits

    List the ones that apply and keep a record of each filing. Yulen does not replace the registry.

  • Obligation dates

    Leave a written calendar. Yulen does not watch deadlines nobody has confirmed.

C · Commercial

  • Say why people choose you

    Write the positioning against the competition.

  • A marketing plan that can be carried out

    Turn the plan into the brief for the capabilities.

  • Find potential customers

    Prepare campaigns and content aligned with the plan.

  • Go out and look for customers

    Start outreach inside the written limits.

  • Leave the follow-up in writing

    Keep the customer record and the follow-up up to date.

  • Publish to a fixed standard

    Create content in the company's voice and by its criteria.

D · Product and engineering

  • Choose what product to launch

    Define the product from what customers ask for and from the goals.

  • Go from the idea to the product

    Prototype and build with the AI the company chooses. The specific tools are not published.

  • Test before you publish

    Check the quality and publish within a written limit.

  • Leave the product documented

    Update the documentation when the product changes.

E · Finance and operations

  • Issue invoices and follow collections

    Issue invoices and record the follow-up. Collection follows the written payment term.

  • See cash and the budget

    Follow cash and budget, and leave a notice before you leave the plan.

  • Buy inside the rules

    Manage suppliers and purchases with the spending rules.

  • Keep the tax obligations

    Coordinate with an accounting firm. Includes a CFDI with the SAT when it applies.

  • Report how the company is doing

    Build reports from what was recorded. No report format is published.

F · Customer support

  • Start with each customer

    Leave a written onboarding for each new customer.

  • Reply with the company's judgment

    Support customers by the written norms. The specific hours are not published.

  • See who stops writing

    Record the follow-up so you can see who may leave. No rate is published.

G · Governance and partners

  • Receive only what is yours to decide

    Decisions and approvals arrive according to the agreement.

  • Bring someone new in

    A new person or partner comes in with the context and the permissions in the agreement.

  • The context stays with the company

    The agreement decides who can see or take what.

  • Leave with an open file

    If you change provider, the context leaves in an open format.

  • Keep investors informed

    Share what was agreed, with permissions that are granted and withdrawn. The specific panel is not published.

Start with the rules. The rest is turned on later.

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